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Social Network Website Use Dips In U.K. And U.S. — Study
Facebook and Twitter are essential tools for social marketing, but user engagement on those networks doesn t necessarily translate block b into more visitors to a site. Created by the founder of a former TechCrunch Disrupt winner, Spot.IM wants to solve that problem by making it possible to turn any site into a social network with two lines of code. The company says this gives site owners more control over the management and monetization of their traffic.
Spot.IM was founded by Nadav Shoval and Ishay Green. Green s previous startup, Soluto, which created software to monitor PC performance, won TechCrunch Disrupt in 2010 . Then in 2013, Soluto was acquired for between $100 million to $130 million by device insurance provider Asurion.
Basically, we have built a technology that allows any website to become a social network, resulting in the first everywhere block b social network, built up of mini-communities, distributed across the entire web, Green and Shoval said in an email.
Today, publishers work extremely hard to create good content their visitors will enjoy, but end up exporting those visitors block b to external social networks so that they can socially engage around that content. block b We want to help those publishers keep that traffic on site by allowing them to offer the social engagement right there, where the content was created.
The two say that Spot.IM s beta users have already generated over 250,000 registered block b users, and over 2 million messages were sent last month. Approximately 20 percent of the messages sent in Spot.IM are private, hence 1 on 1 conversations between individuals that met in those embedded communities are a major part of what we re seeing.
In the near term, we are focusing solely on adding more features to enhance the community experience, say Green and Shoval. Building a platform for a real-time conversation is a huge achievement, but it s just the first step. Our larger goal is to focus on building the tools to create complex block b and multilayered communities.
Bio block b Ishay Green is the CTO and Co-Founder of Soluto. Before co-founding Soluto, Ishay co-founded Onigma, a software block b security start-up in the field of data loss prevention (DLP), acquired by McAfee in 2006. Ishay is Solutoâ s lead software architect and developer. Full profile for Ishay Green Nadav Shoval
Bio block b Nadav Shoval is the CEO & Co-founder of Spot.IM. Nadav founded Spot.IM while in the Israeli Army, Spot.IM is his 5th venture. Nadav founded several Internet companies and teenage web services and has been working on building block b start-ups since the age of 11. Full profile for Nadav Shoval Spot.IM
Founded 2012     Overview Spot.IM is the creator of the first "Everywhere" social network, empowering website owners and publishers to turn their websites into a social network block b driven by their own content. Spot.IM s technology enables publishers to take back ownership of the conversation going on around their content, freeing them from having to rely on larger, external social networks to provide the social space … Location Tel Aviv, Tel Aviv Categories Web Hosting , Messaging , iOS , Internet , Social Media , Mobile Founders Nadav Shoval , Ishay Green Website http://www.spot.im Full profile for Spot.IM block b
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